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A new luxury condominium development in Comox needs a name, and its developers are looking to the public for help.
The 14-unit premiere waterfront develop
ment located at 1829 Beaufort Avenue has been approved by local council and its developers are ready to get the project started. Just one hitch, though – it doesn’t yet have a name. So the Abbotsford-based Tsang family is hoping someone – maybe you – can come up with a suitable moniker.
The person who suggests the winning name will win a $2,500 WestJet gift card.
“We want a name that captures the striking surroundings, stunning views and upscale feel of the project,” says Royal LePage Realtor Mike Fisher, one of the project’s marketing agents. “Nobody understands and appreciates our beautiful environment more than we locals do, so we’re asking the Comox Valley to name this project for us.
“And if the spectacular harbour and mountain views don’t inspire people,” he adds, “the prizecertainly will!”
Darcy Lefebvre, RP Copywriting
Need to see a return on your marketing and adverting dollars right away? Use some (or all!) of the following marketing strategies to help you generate sale in the short term! It is also very important to invest in a long term strategy as well, using a good balance of both is the key to seeing great results!
Marketing Strategy #1 – Have a communications plan.
There’s no bigger asset than your past customers or clients. By creating opportunities to stay connected with them through emails, newsletters and inviting them to “follow” you, you’ll generate word-of-mouth opportunities and make it easier for people to share your information and refer your business. (Download our Comprehensive DIY Guide to Online Marketing to try this on your own!)
Marketing Strategy #2 – Go old school and start networking
Tax time is typically about looking back at the previous year. This year, however, one local tax professional says it pays to look forward.
“This year is a bit unique in that it’s not so much about capitalizing on credits or cuts for last year, but planning and adjusting to make the most of newly introduced amendments,” says Certified Professional Accountant (CPA) Nicole Cahoon. These amendments, she adds, affect minimum RRIF and RPP withdrawals, capital gains exemptions for fishing and farming properties and much more.
“One change that got attention during the election is that TFSA (tax-free savings account) contribution limits have dropped from $10,000 to $5,500 for 2016,” explains Cahoon. “It’s very important that people don’t over-contribute to their TFSAs because, like with RRSPs, the Canada Revenue Agency will charge penalties on that – and they can be costly.”
Cahoon also gives the example of the new Home Accessibility Tax Credit, applicable toward expenses incurred for qualifying home renovations. Available to people who are either 65 or older at the end of 2016 or eligible to claim disability tax credits, the credit applies to any renovations or improvements that allow you to gain access, be more mobile or reduce the risk of harm within or while gaining access to your home.
And then, of course, there are the changes to tax rates for 2016.
“It’s great to be downtown.” That’s the consensus of a trio of business owners who have recently opened locations in Downtown Courtenay.
Games & Grounds Coffee House, Dragonfly Community Acupuncture and Impeccable Jewellery are the newest faces in Downtown Courtenay, each offering distinctive products and services that complement the downtown core.
“We spent almost a year researching downtown, watching all the activities, parades and various things that go on before we decided to set up here,” says Brad Leith, who just opened Impeccable Jewellery on the corner of Fifth and Duncan. “I think there’s a real trend toward community building. People are looking for a place where they can find something different and establish relationships with businesses – you don’t get that in a mall or at box stores.”
Darcy Lefebvre, RP Copywriting
Is the traffic to your website stalled? Is your website’s ranking in search engine result pages dropping faster than the snow level on Comox Glacier? Maybe it’s time to fine-tune your website’s content and start playing to the search engines.
SEO fundamentals and why knowing them helps improve SEO
Search Engine Optimization is the science behind improving the organic ranking of your website or page on a Search Engine Results Page (SERP) when someone performs a search phrase relevant to your business. Search engines use complex algorithms to determine your ranking, but essentially the engines determine your website’s ranking based on how popular it is and how relevant it is to the search phrase.
Popularity is mostly based on how many people have created inbound links to your content and how credible those links and websites are. Relevance is based on the quality of your website’s content and how well you’ve tailored your content for best possible SEO.
5 Tips to improve your SEO
For some, February is synonymous with chocolate and flowers, celebrating special relationships and looking forward to spring. For the homeless, mentally ill and others less fortunate, cold and rainy February is often the hardest month of the year.
When members of the Next Wave business networking group helped host a special Valentine’s lunch on Friday, February 12 through the Sonshine Lunch Club, their goal was to make February just a little brighter for the estimated 100-150 people who attended.
“A lot of people and businesses donate and do charity work around the holidays, but once Christmas has come and gone it’s often a case of ‘out of sight, out of mind,’” says Next Wave member Adam Duncan. “February can be pretty tough for the people who use the services of the Sonshine Lunch Club, so when they asked if we could do something for Valentine’s, of course we jumped on board.”
Not only did Next Wave members raise $600 and go out and buy ingredients and supplies, they donated an additional $150 to the Sonshine Lunch Club, the “soup kitchen” operated by members of St. John the Divine and St. Peter’s Anglican Church. Then they helped prepare the food, serve it and clean up afterward.
Free web site launched August 1 goes where no GPS analysis tool has gone before
Sure, triathlon can be a solitary pursuit. But doesn’t it feel good to let friends know when you’ve kicked their butts on a favourite trail?
A new web site called Mookers (www.mookers.com) lets you do just that, as well as analyze and compare your workouts every step – or pedal stroke – of the way. And just like the way running, swimming and cycling make you feel, Mookers is absolutely free.
Like other analysis sites, Mookers crunches the data from your Garmin GPS device and gives you a comprehensive report on your distance, heart rate, pace (for runs), cadence and speed (for rides) and any other metrics your device records. But that’s where the similarities end.
Mookers offers three never-before-seen features that make it a much more useful tool than existing sites: automatic route recognition, specific-point analysis and social sharing.
One of the Comox Valley’s favourite causal dining destinations is about to get even better – more creative, more local and a lot more diverse.
Chad’s West Coast Grill & Bar opens its doors Wednesday at 4 p.m. at the corner of 29th Street and Kilpatrick in Courtenay. That’s the same spot local restaurateur Chad Huff has operated since 2010 under the banner of a major international casual dining franchise.
“Serving the Comox Valley as a franchisee has been an overwhelmingly positive experience, and yet my wife Julie and I are incredibly excited to be launching a destination that’s truly reflective of our community,” says Huff, whose new restaurant promises a place guests can “relax, have fun and just be themselves.”
Comox Valley mountain bikers looking for one last challenge of the summer can mark their calendars for September 7. That’s when the Dodge City Enduro, the final local race of the 2014 Island Cup series, will light up the trails of Cumberland.
Invented in France 11 years ago as a “middle ground” between downhill and cross-country racing, an enduro race involves timed downhill sections and untimed climbs spread out over several stages.
“The rider with the fastest combined time over all the stages wins,” explains Mike Manara, president of the United Riders of Cumberland (UROC), which is hosting the event. “This is the type of riding most of us do here in Cumberland – we climb up and rip down. If you’re like most of us and can only afford one bike in the garage, it’s likely suited to this kind of race.”