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Category General
Do Facebook ads still matter? Uh, YES!
The secret to writing ads that dominate the newsfeed It seems like people have been talking Facebook’s imminent demise for the past decade. And…
How to write a spell-binding business blog
Why it pays to blog, how to blog, techy tips and a list of blog ideas What started out as personal diary-style weblogs…
How to write a cold email that converts
A winning formula, plus Dos and Don’ts to keep in mind In 2020, more than 305 billion emails got sent and received worldwide…
How to write a must-run media release
Plus, top tips to get in print and 11 reasons to write one Even in this age of reels, carousels, live streams and TikTok,…
How to write a killer cover letter
Get that interview with this proven copywriting strategy You’ve got a great resumé – it looks sharp, it concisely sums up your educational background…
How to get more action
4 Tips for better CTAs Buy now! Sign up today! Get your quote! Believe it or not, those calls-to-action don’t always work. Sure, if…
How to write an effective essay
9 Key steps and an essay checklist Ah, the dreaded academic essay. Like flexed arm hangs in gym class or immunization day, it reigns…
6 Reasons your website needs fresh content today
Investing in quality web content pays Some things get better with age – cheese, wine, blue jeans, Keith Richards. But when it comes website…