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Category Marketing Articles
The Missing Ingredient in Your Recipe for Success
Unlock the power of copywriting and hit the next level Tired of being the bridesmaid of your industry? Are competitors stealing the spotlight with…
Do Facebook ads still matter? Uh, YES!
The secret to writing ads that dominate the newsfeed It seems like people have been talking Facebook’s imminent demise for the past decade. And…
5 Reasons customer retention rocks
And tips to win in a dog-eat-dog marketing world Ask business owners what their marketing goals are and typically the answer relates to boosting…
How to polish your near-perfect prose
Revise, copy edit and proofread like a pro, plus an editing checklist “To write is human, to edit is divine.” – Stephen King, On…
How to write a spell-binding business blog
Why it pays to blog, how to blog, techy tips and a list of blog ideas What started out as personal diary-style weblogs…
The psychology of sales – 9 triggers proven to make more money
Use these marketing strategies to help grow your business Imagine if you could get into the mind of your ideal client. Not only would…
How to write a cold email that converts
A winning formula, plus Dos and Don’ts to keep in mind In 2020, more than 305 billion emails got sent and received worldwide…
How to write a must-run media release
Plus, top tips to get in print and 11 reasons to write one Even in this age of reels, carousels, live streams and TikTok,…