Category Marketing Articles
How NOT to write a holiday email
Are you making these mistakes? Or, worse yet, maybe you didn’t know they were mistakes . . . Quick confession: I like holiday letters.…
Get leads like a pro with an email campaign
And 6 other benefits of an automated email series Do you spend way too much time qualifying leads on the phone or via…
The importance of branding for your business
Give your brand a voice by blogging Ask 10 people for a definition of branding and chances are you’ll get 10 different answers. Maybe…
Email etiquette & how to win friends and influence people*
*Or at least not piss them off When Dale Carnegie wrote his multi-million bestseller more than 80 years ago, I’m sure he couldn’t…
6 Ways blogging can benefit your business
Build trust, exposure and sales with a blog today Got a business blog already? Awesome! You don’t? Why not? Don’t you want to…
3 Simple ways to use content to increase your website’s SEO
Boost your search engine optimization today and get the attention you deserve Aaah, the search engine. Did you ever imagine such a nebulous…
Landing pages – an introduction (and how they’re like spaceships)
What are they and do you need one? When I first heard the words “landing page,” I pictured little cartoon rockets with parachutes…
Are brochures still a worthwhile marketing tool?
5 reasons hard-copy handouts will always work As a business owner or manager, you have a certain amount of your budget put aside…