Category Marketing Articles
Getting huge value from a little media release
Plus, 11 great excuses to write one! Call us biased, but we think media releases are worth their weight in gold. (Now don’t…
Hardship on the Canadian Prairies
The memoir of Charles Lee – November, 1906 Recently, my son Spencer was assigned a family history project at school. While diving into our…
It’s probably time to review your web copy
Quick question: When was the last time you updated your website content? We get it – it’s easy to become complacent. You figure all…
6 Common web copy mistakes to avoid
Have a closer look. Are you guilty of these? You know and understand your business better than anyone else, right? So, sharing that information…
Get half a month of email marketing free!
For January and February, RP Copywriting is offering a month of email marketing for half price when you sign up for a 6-month email…
E-newsletters and why you need to start one
Plus, how to write one that’s “click-worthy” Okay, show of hands: who checks their email once a day? Three times? Six or more times…
Proofreading matters – and you can’t rely on spell check
7 simple proofreading tips from RP Copyrighting. I mean Copywriting. We’ve all done it – fired off an email in haste, only to…
Experts agree: content marketing is the most effective marketing strategy
What gives your business the edge it needs to succeed, boosts your online traffic and generates buzz about your services? Three words: quality content…