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goldfish Marketing Articles

How to write sales copy that appeals to goldfish

Ryan Parton, RP Copywriting According to a recent study, our attention spans have dropped from 12 seconds to just eight …

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customers ahead sign Marketing Articles

How to write engaging sales copy – 4 tips

Ryan Parton, RP Copywriting A copywriting legend of yore – was it Ogilvy or was it Caples? – once said …

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handshake clip art Marketing Articles

From first handshake to lifetime follower

Darcy Lefebvre, Marketing & Communications Consultant, RP Copywriting Most business owners understand the importance of business networking – many are …

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